Conversation with Jeremy Kiner

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This week’s Living Room Conversation is with Jeremy Kiner, owner of AMPED Creativ (that’s not a misspell.)

In this 30 minute session Jeremy talks about what he’s hearing from the marketplace and the advice the AMPED team is giving to clients.

Jeremy discusses…

  • how clients are using the current PAUSE to shift their digital and e-commerce approaches to doing business. Listen for the great curve-ball analogy he offers.
  • two clients in the same industry, selling the same product, but each responding differently to the COVID-19 shutdown.
  • using this time to increase your brand exposure.
  • having an optimism for the future once the market re-opens.
  • why now is a good time to jump into digital ads for your company.

Jeremy shares all of his insight with some great optimism for the future of the marketplace. Listen and then check out AMPED Creativ.

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Conversation with Delano Sherley, CPA

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What the CARES Act Means

Each week I’ve been having conversations from my living room with business and industry leaders. They’re Living Room Conversations during quarantine. Below is the 45 minute recording with Delano Sherley, CPA about the CARES Act. Delano is an experienced speaker to small business, nonprofits and churches. He is also the founder of Delano Sherley & Associates.

Some of the topics Delano covers…

The difference between the PPP (Paycheck Protection Program) and the Economic Injury Disaster Loan Program.

The process for calculating your payroll costs

  •         Salary or wages
  •         Housing allowance
  •         Health Insurance and Retirement benefits
  •         All allowances paid (phone, car, etc.)
  •         State and Local taxes
  •         Contractors (1099) such as part-time musicians

Note: Any of the spreadsheets Delano mentions can be found on his website dsacpainc.com 

Info about Living the Psalms series is HERE.

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I Was Let Go During a Crisis, What I did Wrong and Right

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Twice during my working career I’ve had to come home and tell my family, “I was let go.” Once during the fallout from the financial crisis in 2010 and again during the economic boom in 2017.

Both times were due to circumstances beyond my control. In 2010, I told myself that 9 million other Americans were in the same boat, and in 2017, I knew a third of my division had been chopped. But those facts didn’t make it any easier.

I wish I could say, “I navigated unemployment like a champ,” but I can’t. Here is one thing I did wrong and one thing I got right while unemployed…

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Making Room for Each Other in The Label Wars: Purists and Pragmatists

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organicsI heard a news program report that U.S. organic farmers are having a “row,” as the Brits say, over the organic label.

One side, we’ll call Purists, want the label to apply only to foods strictly raised without synthetic substances.

The other side, we’ll call Pragmatists, want broader availability of organics in the market and are willing to accept the use of some synthetic substances.

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Data Is The New Oil

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In our time, we are seeing the birth of a new natural resource.

That resource is data. Social media is really about Big Data. Social networks are happy to facilitate connections between us because ultimately what they want is the data we create when we click, buy, post or share.

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In the media…

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Excited to see the engineering space I lead featured in the 2018 American School and University Portfolio Magazine.

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How Story Is Better than Opinion On Social Media

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social media storiesDo you ever see opinions like these on social media?

“Now’s the time to take advantage of this special offer.”

“Our problem is not a lack of information, it’s a lack of application.”

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Digital Affordance

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phone screenSometimes the only thing between you and digital action is a click, but you don’t know where to click.

I was recently visiting a client site and realized I couldn’t figure out how to take action on the site. I wanted to give, to support, to share, but after 20 min of digging around I couldn’t figure out how to do any of those things. I couldn’t take action. Continue Reading…

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My Three Words

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3 wordsI started a practice back in 2012 called “pick three words.”

The practice is not unique to me. I learned it from a fellow blogger. The idea is to pick three words to build your focus around during the new year. Most people make “resolutions” which fail on average within eleven days. Others set goals, create a plan or make a wish.

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Border Crossings Are Difficult

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berlin wall handshakeTwenty five years ago the Berlin Wall fell.

Twenty three years ago I spent the summer in Germany studying engineering. During my time there I visited Berlin, and stayed in an East Berlin hotel. It was a surreal experience to sleep and eat in a place that had been cut off from the western world for 30 years.

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