Journal

How do I lead through a crisis in my first year as successor?

By ·

A dark storm cloud moving over open water

To lead through a crisis in your first year as successor, get the facts quickly, form a small team, and communicate early and honestly, even before you have every answer. Make only the decisions that cannot wait. Agree with your parent, quickly and explicitly, what role they will play: private adviser, a specific task, or visible support. Avoid a quiet drift back to the founder.

A crisis in your first year is not a test you chose, and it rarely arrives at a convenient moment. A major customer leaves. A product fails. A key executive resigns. A regulator calls. Whatever the cause, the company is watching two things at once: how the problem is handled, and who is really handling it.

Why is a first-year crisis different?

Any leader is tested by a crisis. A successor is tested in particular ways.

  • You have little credibility in the bank yet. An experienced leader can draw on years of trust. You are drawing on months.
  • There is an obvious alternative. Everyone, including you, knows the founder could step in. Some people will hope they do.
  • The founder’s reflex is to act. Your parent has probably handled many crises. Watching from the side is genuinely hard for them, especially when the business they built is at risk.
  • The precedent lasts. How this crisis is led will shape how people read every decision after it.

None of this means the founder must be kept out. It means their role has to be decided, not assumed.

What should you do in the first 48 hours?

Get the facts

Find out what has actually happened, what is known, what is not, and what could get worse. Talk to the people closest to the problem directly, not through layers. Write down what you know, with the time, and update it.

Form a small team

Three to five people with the knowledge and authority to act: usually finance, operations, communications and whoever owns the affected area. Meet briefly and often. Make clear who decides. In most cases, that should be you.

Involve the right professionals

If the crisis has legal, regulatory, financial or safety dimensions, bring in the company’s lawyers, auditors or other relevant advisers immediately. Some decisions, including what you say publicly, may need their input. This is not a sign of weakness. It is what a competent leader does.

Communicate early

Silence fills with rumour quickly. The first message can be short:

  • What we know.
  • What we do not know yet.
  • What we are doing now.
  • When you will hear from us next.

Then keep that last promise, even if the update is “no change”.

How do you make decisions with incomplete information?

Crisis decisions are rarely made with all the facts. A few habits help.

  • Separate reversible from irreversible. Make reversible decisions quickly. Take more care with the ones you cannot undo.
  • Decide what needs deciding today. Not everything does. Name the decisions for today and park the rest deliberately.
  • Ask for input, then decide. Consult your team and your parent, listen properly, then make the call yourself. Our article on making your first big decision as successor covers the difference between consulting and asking permission.
  • Say what would change your mind. “If the customer confirms by Friday, we do this. If not, we do that.” It shows judgement and gives people a clear next step.

What role should your parent play?

This is the conversation that matters most, and it needs to happen within the first day or two, privately and directly.

There are several reasonable roles a founder can play in a successor’s crisis:

  • Private adviser. You talk daily. They share what they know and what they would do. You decide.
  • A specific task. Calling a long-standing customer or banker who trusts them, for example, with a message you have agreed together.
  • Visible support. Standing beside you at a staff meeting and saying, briefly, that you are leading this and have their full backing.
  • Temporary leadership. In some situations, such as one requiring deep technical knowledge or long relationships only the founder has, the family and board may decide the founder should lead for a defined period. That can be the right call, if it is decided openly, with a clear end, and announced as such.

What damages a successor is not the founder’s involvement. It is involvement that is never agreed: the founder calling executives directly, issuing instructions the successor hears about later, or reassuring customers with a different message. Our article on how founders undermine successors describes these habits.

A useful way to open the conversation: “I want your experience on this, and I want us to agree how we handle it together. Here is what I need from you, and here is what I need you not to do.”

Who needs to hear from you?

  • Employees. First, and directly. They will hear it from the corridor otherwise.
  • The board. Early, with the facts, the risks and your plan. Do not wait until you have solved it.
  • Key customers and the bank. Before they read about it, if the crisis touches them.
  • The family. Shareholders and family members outside the business should hear a consistent account, not a mix of versions.

In each case, lead with what you are doing about it, in your own name.

How do you look after yourself?

Crises are exhausting, and the first one in a new role more so. Sleep, eat and keep some routine, because tired leaders make worse decisions. Lean on the team you formed rather than carrying everything alone. If the strain begins to affect your health, talk to a doctor or qualified professional.

What happens after the crisis?

When it is over, hold a short, honest review with the team. What worked, what did not, what you would do differently. Own your part openly. Thank the people who carried the work, by name.

Then review with your parent how the roles worked, and what you would agree differently next time. That conversation often makes the rest of the handover clearer. If the crisis came early, our article on the successor’s first 90 days can help you return to the plan you set before it began.

In short

  • In the first 48 hours, get the facts, form a small team, involve the right professionals and communicate early.
  • Decide what needs deciding today, move fast on reversible decisions and take care with the rest.
  • Agree your parent’s role explicitly: adviser, specific task, visible support or, if openly decided, temporary leadership.
  • Avoid a quiet, unagreed drift of decisions back to the founder.
  • Afterwards, review honestly, own your part and credit the people who did the work.

Preparing for the hardest moments on a successor’s calendar, including how founder and successor work together under pressure, is part of the Second Chair™ method.

The handover will happen either way.

Request a private conversation